As a leading name in the B2B SEO space, the client’s outdated branding and website were no longer keeping pace with their industry-leading reputation. To stay ahead in a competitive field, they needed a refreshed look and an upgraded online presence.
We began with a comprehensive brand refresh, updating the color palette and logo to reflect a more modern identity. This new visual language guided the website overhaul, where we reimagined key sections and components to enhance usability and visual appeal. By addressing issues like low contrast, inconsistent design, and user experience challenges, we delivered a clean, user-friendly interface. The design also introduced intuitive calls to action, ensuring seamless navigation for visitors.
The new website and branding reflect a contemporary and playful aesthetic while staying true to the client’s identity. By incorporating the hexagon motif inspired by the updated logo, we created a cohesive and visually engaging design. Improvements to navigation and the mobile menu addressed usability pain points, delivering a polished and professional online presence that positions the client as an industry leader.
I had the pleasure of working with Linda on the complete redesign of my personal website, and I couldn't be happier with the results. Linda took the time to carefully listen to my vision and goals and translated them into a stunning design. I highly recommend her and look forward to working with her again!
After several months of intensive development work, we were able to launch the new design successfully in July 2024. I find the result to be overwhelmingly positive: the website now features a modern and appealing look, the colors are fresh and inviting, and the user interface is significantly clearer and more structured.
